Archive for the ‘web designing’ Category

Are you under the impression that a great functional website is all you need for achieving online success? Unfortunately, gaining a strong online presence isn’t that simple. You need stunning sites which can pull more visitors and then convert them into customers. Wondering what makes web design so important? Read on then!

The way your site looks like is one of the most important aspects of gaining a strong online presence. You need to have a site which is crafted with unique ideas, innovative designs, magnificent logos and splendid logos, through which, your business can attract more customers. While you may think that crafting a great website comes with a hefty price tag, reality is that you need to choose affordable packages and find a web design style that perfectly suits your business!

Website Design

Still wondering what makes web design the key to a strong online presence? Scroll down to get your answers then!

A Few Reasons Why Choosing Website Design In Kolkata Is Crucial For Your Online Success

1.Navigation And Usability
While your existing site may be packed with lots of information, are you sure if visitors can actually find what they have been looking for? In the present times, internet users judge a website within mere seconds of landing on it and making the navigation as much intuitive as possible is thus essential for ensuring a great user experience. Investing in high-quality web design is essential for your business.

If each of the pages on your site uses different fonts, different styles and looks different, there are chances that most of your users will navigate away. To achieve your desired success, you must use the same set of style, format and typeface guidelines which serve as the backbone for various pages. This ensures a sense of consistency when visitors navigate through your website for making their experience more streamlined and coherent.

Responsive Web Design

3.Tough Competition
One of the greatest reasons why you must choose a reliable agency for website design in Kolkata is to gain an edge in the competitive industry. If your competitor’s site appears to be and professional, there are high chances that potential customers will choose that site instead of your amateur site. Splurging a little on stunning web design can thus be a fantastic way of setting yourself apart from competitors. Web design can thus be one of those few areas through which you can make your business appear to be the obvious choice by crafting an attractive site.

4.Search Engine Optimisation
There are various web designing practices and elements which affect the way you wish to publish content on your site, which is influenced by how search engine spiders crawl and index your site. Without proper on-page SEO optimisation, you will have to fight a tough visibility battle right from the beginning. Thus, the best way to make your site SEO-friendly is by partnering with a reputed web design agency.

5.Lasting Impression On Customers
Your site will act as the digital face of your business and thus you should think of it as a customer service representative to make a good impression. A well-designed site is like a friendly and polite representative who helps customers in every possible way. Thus, by getting your site crafted from the specialists, you can set the right foundation for a long lasting relationship with your customers.

So what are you still waiting for? Quickly hire a reputed web design agency and escalate your business to new heights with a stunning website!


Willing to hire a web development company for your organisation’s website? Looking for reliable web developers who can design and manage your website? Are you finding it to be a Herculean task? Fret not. You simply need to know the correct process of hiring a web development firm!

It’s true that when it comes to website design and development, quality is of utmost importance. A good developer can not only make your website search-engine friendly but even fulfil all your business requirements by developing a variety of web-based applications. Similarly, a wrong web development company can cost you both- your time and money. However, if you know about the vital considerations and questions to ask; you can easily be free from future risks and losses!


Scroll down to know everything that you should keep in mind while hiring a web development company!

Factors to consider while hiring a Web Development Company in Kolkata

Company Responsiveness
Responsiveness forms to be an integral aspect of the entire web development process. Check how quick the company responses to your queries. Assess if they answer your calls or return your calls on time. Thus, you should choose a company who has great responsiveness.

Look for Ones Who Have Multi-channel Proficiency
Before finalising on any web development company, you should check if they are proficient in various fields like- SEO, Social Media and PPC. For a web development firm, it is very important to have equal expertise in each of these areas so that they can build your site up to your expectations.

Further, check if they have proficiency in other areas like W3C validations, Website Template Design, coding practices, Meta tags, etc.

Prioritise More on Quality Programming Skills
It often happens that recruiters tend to prefer rich educational background over skills. However, you should prioritise more on the programming skills of the web developers other than their academic qualifications. A highly qualified person may or may not be a good programmer!

Web Development Company in Kolkata
Questions To Ask A Potential Web Development Firm

  1. While looking for an efficient web development company in Kolkata, you should ask him vital questions like-
    1.What is your website development process?
    2.Does your code with proper documentation which allows mitigation and scalability?
    3.Can I check feedback from your previous clients?
    4.Where will you be hosting my site?
    5.Who will be responsible for writing my website’s content- internal writers or contractors? Do you have a Content Management System Network?
    6.How do you handle website software updates?
    7.How will you help me to boost my website traffic and generate leads?
    8.What kind of testing and quality control checks do you perform before launching any new website?
    9.How will you make my website more search-engine friendly?
    10.How long will the project take?

No matter whether you are a start-up, a big commercial entity or an old player in the business, getting the best development services has never been easier than this. So what are you still thinking of? Time to get in touch with a leading web development company!

Colour – the most overlooked aspect, and arguably, the most important feature of a website, indeed, MATTERS A LOT!

Yes, a designer crafts a site and makes its responsive. A developer works on the back end and front end to run the website without a glitch. A writer brings it to life by incorporating awesome content. And, an optimizer pulls it to visibility on every search engine.

However, to kindle emotions in the hearts of the site’s target audience, there has to be applied the right colour. So, every web professional with websites in his laboratory must put to use his knowledge of COLOUR THEORY. After all, it’s largely about the UX of sites now.

Let’s go back to good, old school days…

Because that’s where we learnt about the colour basics, about the terms and terminology, about what’s elemental and what’s not. Here’s the colour wheel yet again. Do you remember it?

colour in web design


Taking your business to the internet is the most vital task. Numerous things depend on it. Online portal can earn you maximum number of traffic and profit. Generating your business’s website is the most vital job and it is highly recommended to hire an expert web design team which will craft a user-friendly and well-designed website.

web design company

Crafting a good website starts with designing the logo. You have to articulate your company’s values and motifs through the logo. So choose an expert website designing company who can rightly and delicately work on your website. There are numerous things to consider when you opt for an efficient website designing company. Here are some of the most effective things to consider when proceeding in this process described to make you get started.

  • Decide The Website’s Focus:

ecommerce website design company

A website serves different functions for the company. That is why you need to make in a way to serve your purpose. If you are looking to create a huge business portal, then you need to craft it to cover minimum amount of traffic and it has to be a user-friendly portal. There are numerous web designing companies are hovering in the market claiming that they are well capable of project handling. But certainly the fact is, all are nit authentic. So you have to choose the best one for creating a website that serves your purpose of business. Try to find out eCommerce website Design Company as they are highly capable of doing all kinds of designing tasks.

  • State Your Web Designer Precisely What You Need:

You can converse with several web designing experts and tell your requirements for your website. Try to observe their capacity and knowledge. Check if they are capable to handle your project or not. Make sure they have a strong designing team who can handle big projects. A designer will craft the website according to your needs. So it is vital to make your designer understand about your requirements.

  • Keep the Website Simple and User-Friendly:

user friendly website

Gather the most significant information in the contents that you place in the pages and make sure that your visitors can promptly find whatever they call for. A comprehensible and easy to navigate through website will create a good first impression among the traffic. If you want a website for every kind of visitors not experts only then you must keep it simple where visitors can feel ease, reliability and find valid information.

  • Go through the Company’s Portfolio:

Finally, before signing up any deal with a web designing company, try to view their portfolio and view their previously worked websites. Search if there is any website that matches with your ones or not. Make sure they have done great works on other websites so that you can be sure of their capability.

website design company

eCommerce website Design Company uses all the latest trends to craft your website. So try to choose the best one for your web site designing task. Having a great website which is attractive and user-friendly is vital to have profit from online marketing projects.

Merely having a website doesn’t end the job for you; if you are a business owner and want to secure your place among a wide array of strivers, you have got to design your website in such a manner that it becomes full of every power to beat all of your contenders in a real facile way.

Now, in case, you want to create a new website for your company or want to refurbish the old one, the shrewdest decision on your part will be to hire professional web designers. Although you can get hold of numbers of intriguing website templates, still it’s always suggested to opt for professional help only. A professional expert is brimful of every potential to create a website with additional advantages as well as custom designs.


If you have started your own business, it’s very much required for you to keep a vigilant eye on every essential factor that has a large role in making your gain huge profit. In such context, it’s actually meaningless to waste your time on website coding as well as designing. Rather, it will be very much beneficial to hire a professional choice and employ them to design your website in an exceptional way.

There are numbers of advantages of hiring a professional web design company and they are as follows:

  • Professional designers are mounted with peerless knowledge as well as skill and you can be completely assured that your company is surely going to excel a lot in the coming days.
  • Also, it saves your time to a great extent, allowing you to concentrate on several other things.
  • Providing a better design as well as plan, professional designers broaden the path before you to outshine with a full sway.
  • Moreover, professional coding has a great significance in creating websites of excellent stature.

web design

Website designing in India has now seen a different limelight with the presence of multifarious new companies. With the advancement of high class technology, numbers of web design companies have made their existence felt in the scenario and have managed to secure a true place of reputation among a plethora of business owners. All you need to do is decide on such company that has years of experience in this field and thus, can be relied enough to provide a service of awesome stance.

When you are start with a business, what is the first thing that comes to your mind? It must be profit and utmost popularity amongst your target customers, in your niche, right? But, with the same aim in their business, there are so many of your rivals in the market. And to compete with them, it is very important that you present your company or business initiative with a trustworthy appearance. In this regard, there is no better option than choosing a website.

Web Designer - website designer

However, for this task you must rely on the professional website designers. But it is not that your task ends when you hire a professional designer for designing and developing your website. You have to answer quite some questions of the designer so that he or she gets a clear idea of what your requirements are and what your business targets to deal with. When you choose a company for website designing India, be prepared to answer three basic questions.

Can you describe your business in a single line?

This is the first, basic and the ‘stock’ question that you will be asked by your designer. By answering this question, you will be presenting your business in a nutshell to the designer, to help him understand the persuasive and succinct sales target of your business. As, even in writing the content for the website, brevity and preciseness is the new key, this ‘one liner’ can be used on the home page.

Which three websites of your rival companies do you like?

Unless and until you are one of a kind and launching an entirely new niche, with no competitors in the market, you will be asked this question. This will help the designers to understand, what you are basically looking for. As you will be choosing a few from the many, it will inherently explain your desires and focus.

What is your target audience?

Lnsel - Target Audience

This is a very important question that your website designer must ask you. If the product that you sell is related to the women between the age group of mid 40s and mid 60s, the site has to look one way. But for teenagers, it will be looking different. On the other hand, men will demand a different look altogether. In fact, there are many other factors that contribute to eth decision of the perfect design and they include the profession, annual income and preference of the audience, apart from their age and gender.

These are the three questions that your website designer must ask you. If you find that they are not asking you at least these three questions along with other necessary ones, then you should get a hint that the designer might not be skilled enough or may not be the right person for you. Therefore, choose the designers or the designing company that will take care of all of these factors.


Make sure that your designer brings you the proper designs by asking these basic questions.


Designing and development of a website is the first stage towards marketing. In order to make it universally known to all, it must be given ranking through certain technical process which comprises SEO techniques.

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Internet Marketing Strategy

In the age of high technology, internet usage has increased up to a high level. It is the network of networks. A network is formed by interconnection of all the components in a particular pattern. Today many e-books are available which has reduced the pain of suffering caused due to unavailability of hard copies. Video conferencing with live chatting and message sending like advanced facilities have made life easier.

Similarly, marketing through online processes have made the strategy easy. In other words, the evolution of digital marketing has enhanced IT industry up to a certain height. It involves promoting the products and their concerned websites through various ways. Some of the techniques used by Seo Company in India include:

  • Article
  • Blog
  • Blog Comments
  • Forum Comments
  • Keyword Analysis
  • Brochure
  • Grey Hat
  • Black Hat


If you really want your business to flourish extensively, it becomes your sole responsibility to take recourse to come unique strategies that would fortify the success of your company to every extent. Web designing comes here as an effective means to take the reputation of your company to a higher level.

website design


In the age of the computer technology, website development and designing is the best way to popularize your business in the web world.

Get the business spread in the web world to get the high demand

web designIf anyone wants to set up a web based business then the website is the main weapon for the business to get popular. And when the website development comes into consideration, the concept of designing the websites also comes into lime light. So website development and website designing are the factors which are in a pack of combo. With the advancement of the technology new techniques are being owned by many businesses personal to get popular. The demanding concept is the online marketing in which this website plays a very vital role. And the designing attract more and more visitors to visit the website. This in turn increases the number of consumers of the business product and helps to grow the profit margin of the organization. (more…)

web designA website has become a building block of any business. In the present world which is dominated by the internet, there aren’t many businesses that do not have a website. Each website needs to have its own unique design. There are professionals across the world that can help with that.

Website Design Companies:

The internet is a cornucopia of several websites and web pages. Each of these websites has its own style and design. Every website shares its own share of knowledge. Some websites are used for business purposes as well. In cases of websites relating to business, a convincing and attractive website is required. (more…)